business-analysis-charts-data Feb 14

Optimizing for quality score is a best practice, except when it’s not. Here’s why

Quality score is a complex metric because it is a basic but fundamental component of ad rank. Optimizing for quality score is a best practice, except when it isn’t. A high quality score is a sign of account health, except when it isn’t. Like any other paid search “best practice,” it is only a best […]

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Feb 09

Top Most Social Media Marketing Trends in 2018

What is Social Media Marketing? Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media may provide different social actions. For example, Facebook is a popular social networking site that allows sharing updates, photos, joining events and a variety of other activities. Twitter is a social site […]

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Feb 06

Digital Literacy Is All You Need

Digital marketing has become common nowadays. Well, the essential knowledge needed to be associated with this field is knowledge about technology. Initial knowledge should be digital literacy. Anyone who is an expert on the internet may get involved in digital marketing. There are short-term courses designed for digital marketing. Digital media is so pervasive that […]

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